Browsing by Author "DAMSUKI, AYU ABARANI"
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PENGARUH BRAND KNOWLEDGE, BRAND, RELATIONSHIP, BEHAVIORAL INTENTION, BRAND ADVERTISEMENT, DAN BRAND EXPERIENCES PADA REPURCHASE INTENTION TEH TONG TJI DI MALL SURABAYA
DAMSUKI, AYU ABARANI (Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-12-10)Tong Tji Tea is one company that is very well developed in the field of beverages, so it has a lot of competitors. With the increasing number of existing competitors, will be investigated whether Tong Tji Tea can retain ...