Now showing items 1-2 of 2

    • Faktor-faktor yang Mempengaruhi Brand Loyalty pada Web Airasia di Surabaya 

      A, Angelica; Ronald; Amelia (Pelita Harapan University - Surabaya, 2014-06-01)
      Penelitian ini ditujukan untuk mengetahui bagaimana pengaruh Quality of Information, Security/Privacy, Perceived Risk, Word of Mouth, Good Online Experience, dan Brand Name/Reputation terhadap Brand Trust konsumen web ...
    • FAKTOR-FAKTOR YANG MEMPERNGARUHI BRAND LOYALTY PADA WEB AIRASIA DI SURABAYA 

      WIRAWAN, ANGELICA ANASTASIA (Universitas Pelita Harapan Surabaya - Faculty Of Business School - Department Of Management, 2014-11-27)
      Aimed to this study determine the influence of Quality of Information , Security / Privacy , Perceived Risk , Word of Mouth , Good Online Experience , and Brand Name / Brand Reputation against Brand Trust consumer web ...