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Now showing items 21-30 of 69
WHERE DO BRICK AND MORTAR TRAVEL AGENT CUSTOMERS GO? ACCEPTANCE OF TECHNOLOGY INNOVATION THEORY IN THE CONTEXT OF ONLINE SHOPPING IN INDONESIA
(Researchfora, 2019-10-13)
The rapid development of the internet has opened up so many opportunities for companies to provide the
consumers for something more. In Marketing Aspects, marketers today are more oriented to digital coupons in mobile
phones ...
Building Loyalty through Value: Differences of Rose-colored Glasses for Indonesian Middle Class Mall Visitor
(Social Science & Business Research Network (SSBRN), 2019-07-04)
Currently mall has become a lifestyle for Indonesians. This is because the increase of
income resulting in the shifting of lifestyle from low to middle and upper class. This change
causes the buying behavior of the society ...
Measuring Customer Perception of Higher Education Brochure Quality: Developing and Validating a Scale
(Social Science & Business Research Network (SSBRN), 2019-07-04)
The higher education in Indonesia is divided into two groups, which are
Public Universities and Private Universities. The Public Universities are managed
by the Research, Technology, and Higher Education Minister of ...
The Effect of Technology Acceptance Model (TAM) Variable to Actual Usage through Behavioral Intention in Real Effort to Increase Internet Banking Usage in Indonesia
(Journal of Marketing and Consumer Research, 2018-01-01)
Banking is one of industry that is currently growing rapidly and of course with the development of
information technology is a great opportunity for players in this industry. This great opportunity can be used to
further ...
Review: Creative Ways to create Loyalty for Millenials through Bazaar in Indonesia
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2020-06-05)
Analisis Pengaruh Technology Acceptance Model (TAM) terhadap Actual Usage melalui Perceived Value dan Behavioral Intention pada pengguna Traveloka di Surabaya
(LPPM Universitas Pelita Harapan Surabaya, 2018-12-01)
Perkembangan teknologi yang begitu pesat menjadi sebuah peluang bagi perusahaan untuk
mengembangkan bisnisnya. Salah satu inovasi teknologi yang paling bermanfaat adalah internet. Dengan adanya
internet, perusahaan dapat ...
Review: Building Loyalty through Value: Differences of Rose-colored Glasses for Indonesian Middle Class Mall Visitor
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27)
Pengaruh Product-self Congruity Dan Product Reliability Terhadap Brand Loyalty Melalui Product Attachment Dan Product Irreplaceability Pada Produk Coach di Surabaya
(LPPM Universitas Pelita Harapan Surabaya, 2018-06-01)
Industri fashion saat ini berkembang dengan pesat seiring dengan perkembangan zaman, hal ini tentu saja
berdampak semakin kompetitifnya persaingan dalam pasar industri fashion. Sebuah hal yang tidak dapat dipungkiri,
bahwa ...
Review: Can customer misbehavior be controlled case study of retail industry consumer behavior in indonesia
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-05-29)
Review: Measuring Customer Perception of Higher Education Brochure Quality: Developing and Validating a Scale
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27)