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THE EFFECT OF SERVICE QUALITY, PRODUCT QUALITY, GENERAL EXTERIOR, GENERAL INTERIOR ON CUSTOMER SATISFACTION AND CUSTOMER LOYALTY OF MCDONALD’S RESTAURANT BASUKI RAHMAT IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2016-12-02)
Food had become one of the most important factors in people’s life. One of
the largest food chain in the world, McDonald’s play a big role in food and
beverages business. McDonald’s contributes big aspect in worldwide ...
PENGARUH MARKETIGMIX 7P DAN HOTEL ATMOSPHERE TERHADAP KEPUTUSAN MENGINAP WISATAWAN DI HOTEL POHON INN MALANG
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-08-09)
The emergence of various types of accommodation (hotels) in Indonesia,
especially in the city of Malang, JawaTimur, is one form of business development
Tourism and Accommodation. Field of business that moves in Tourism ...