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Analisis Faktor-Faktor yang Mempengaruhi Minat Beli Ulang pada Produk McDonald di Surabaya
(Universitas Pelita Harapan Surabaya, 2015-06-01)
Globalization has increased competition between foreign brands and local brands, especially in today's
society is the main needs of the food and the people in the need to something that is fast paced. One of the famous
foreign ...
ANALISA FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT BELI ULANG PADA PRODUK MCDONALD DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-12-10)
Globalisasi menyebabkan persaingan yang semakin ketat antara merek asing
dan merek lokal, terlebih lagi di jaman sekarang kebutuhan utama dari masyarakat
adalah pangan dan juga masyarakat memperlukan sesuatu yang serba ...
THE EFFECT OF PERCEIVED QUALITY, PERCEIVED VALUE, PERCEIVED PRICE, BRAND IMAGE, TRUST, AND FAMILIARITY TOWARDS CONSUMERS’ REPURCHASE INTENTION OF IPHONE USER IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-09-20)
The technology and telecommunication industry in Indonesia has grown very rapidly since the 21st
century, not only in Indonesia, but also the whole world is experiencing rapid technological growth. Indonesia
also is one ...