Search
Now showing items 1-1 of 1
PENGARUH MARKETING MIX TERHADAP KEPUTUSAN PEMBELIAN HOTEL DI SURABAYA ( STUDI KASUS PADA FAVE HOTEL )
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-12-09)
This thesis is aiming to know how the impact of marking mix (7P) that consist of product, price, place, promotion, people, physical evidence, dan process toward purchasing decision of service hotel on fave mex hotel ...