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THE EFFECT OF SERVICE QUALITY AND PERCEIVED QUALITY ON BRAND LOYALTY THROUGH PERCEIVED VALUE AND CUSTOMER SATISFACTION ON NIKE SHOES OUTLET IN DIPONEGORO SURABAYA 

DWIRANI, FICHELA (Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2016-08-11)
Global apparel industry continues to grow at a healthy rate even though global economic is facing a crisis now. Towards economy in terms of trade, employment, investment, and revenue all over the world, apparel industry ...

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DWIRANI, FICHELA (1)
SubjectBrand Loyalty (1)
Customer Satisfaction (1)
Nike (1)Nike shoes (1)Perceived Quality (1)Perceived Value (1)Service Quality (1)... View MoreDate Issued
2016 (1)
Has File(s)Yes (1)

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