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FAKTOR-FAKTOR YANG MEMPENGARUHI BUYING DECISION TERHADAP PRODUK BANTAL LAPTOP DI SURABAYA 

SUSILO, FANNY JATMIKO (Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-01-24)
The purpose of this research is to find out the factors that affect Buying Decision on Laptop Pillow in Surabaya. Buying Decision can be measured by variables such as Product Quality, Product Attractiveness, Word of ...

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Author
SUSILO, FANNY JATMIKO (1)
SubjectBuying Decision (1)Product Attractiveness (1)
Product Quality (1)
Word of Mouth (1)... View MoreDate Issued
2012 (1)
Has File(s)Yes (1)

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