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PENGARUH MARKETING MIX TERHADAP CUSTOMER LOYALTY MELALUI CUSTOMER SATISFACTION PADA HOTEL ELMI DI SURABAYA

SOENARDJO, ARDI WIBOWO (Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2013-05-27)

Marketing mix, customer satisfaction and customer loyalty represent a linear relationship among variables, by giving customer memorable experiences hotel operators can build emotional feelings toward their customers and ...

ANALISA ASOSIASI MEREK, NILAI PRODUK, DAN KUALITAS PELAYANAN, SERTA PENGARUHNYA TERHADAP KEPUASAN DAN KESETIAAN PELANGGAN NIKE DI SURABAYA

Wahyu, Okky (Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-05-10)

Competition in sports apparel nowadays can be said fairly tight between one brand and another brands, includes a new local brand that start raising. Especially in nowadays, people awareness of their need to exercise is ...

Analisis Faktor-faktor yang Mempengaruhi Loyalitas Pelanggan Coffee Toffee Jatim Expo di Surabaya

Larasati, Veronica; Suryaputra, Ronald; Amelia (Pelita Harapan University - Surabaya, 2013-12-01)

Due to expansion of globalization, foods and beverage business still listed as the highest growth and will continue to evolve. Along the development era, the lifestyle change, people start looking for a new atmosphere in ...

ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI LOYALITAS PELANGGAN COFFEE TOFFEE JATIM EXPO DI SURABAYA

Larasati, Veronica (Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-01-01)

ANALISIS PENGARUH KUALITAS LAYANAN DAN KONSEP DIRI KONSUMEN TERHADAP LOYALITAS PELANGGAN MELALUI SIKAP KONSUMEN DAN PROSES PEMBELIAN PELANGGAN NATASHA SKIN CARE CABANG KERTAJAYA DI SURABAYA

NEDYANTANI, KENES PUTRI (Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-12-13)

This thesis is addressed to understand how are the impact of service quality and consumer self concept toward customer loyalty of Natasha Skin Care through consumer attitude, purchase decision, and customer satisfaction ...

PENGARUH PERSEPSI NILAI LOYALITAS, PROGRAM LOYALITAS, CITRA TOKO DAN KEPUASAN PELANGGAN TERHADAP LOYALITAS PELANGGAN ALFAMART TENGGILIS MEJOYO PEMILIK KARTU AKU DI SURABAYA

SUKAMTO, YULIANA SINO (Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-12-11)

Growth of retail business in Indonesia showed significant figures. In this case requires retail companies to be able to meet customer needs and adjusts the customer desires so companies must be able to detect what the ...

ANALISIS PENGARUH KUALITAS PRODUK, HARGA, CITRA TOKO, DAN KUALITAS LAYANAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING PADA TOKO TANJUNG BARU DI MOJOKERTO

CANADI, HANDY (Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-12-10)

This research is aiming to understand how impact of product quality, price, store image, and service quality toward customer loyalty with customer satisfaction as an intervening variable at Tanjung Baru store, Mojokerto. The ...