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ANALYSIS FACTOR PRODUCT QUALITY, PRODUCT VALUE, PRODUCT IMAGE, PRODUCT AVAILABILITY, PRODUCT PROMOTION, COUNTRY IMAGE TOWARDS REPURCHASING INTENTION THROUGH CONSUMER ETHNOCENTRISM FOR KAPAL API IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-09-20)
Coffee is the world's second most valuable traded commodity. Indonesia is
one country that famous with its Coffee beans industry. Indonesia placed in the
fourth place in both top coffee bean producers in crop year 2014 ...