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ANALISIS PENGARUH CUSTOMER EXPECTATION DAN PERCEIVED QUALITY TERHADAP CUSTOMER LOYALTY MELALUI PERCEIVED VALUE DAN CUSTOMER SATISFACTION PADA PELANGGAN NATASHA SKIN CARE DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2015-12-04)
In era of globalization, the growth of the field of personal care in
Indonesia has boomed and manufactures of bussiness opportunities, one them a
Natasha Skin Care. This has led to increasingly tight competition ...
ANALISIS PENGARUH VARIABEL GREEN MARKETING AWARENESS DAN PERCEIVED INNOVATION TERHADAP BUYING DECESION MELALUI PERCEIVED QUALITY, PERCEIVED RISK DAN PERCEIVED VALUE KONSUMEN ORIFLAME DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2015-11-24)
Now, the industry in Indonesia is getting more competitive not least in the cosmetic industry. This is evidenced by the proliferation of beauty products both domestically and abroad. One of the cosmetic company in Indonesia ...