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PENGARUH BRAND CREDIBILITY TERHADAP WORD OF MOUTH MELALUI CUSTOMER SATISFACTION DAN CUSTOMER LOYALTY PADA PT. ASTRA HONDA MOTOR DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2016-07-26)
In the face of an increasingly complex business environment such as the current
required for marketing the right way. In this way it can be used is Word of Mouth. Word of
Mouth is a process of communication that the ...