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ANALISIS PENGARUH PRODUCT QUALITY, BRAND IMAGE DAN PRICE TERHADAP CUSTOMER LOYALTY MELALUI CUSTOMER SATISFACTION PADA KONSUMEN ZARA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-09-02)
In the beginning, fashion was created due to the desire of women to look
attractive. Fashion can be created because of the desire of one artist who wants to sketch
clothes that can fulfill the desire of the people of his ...
PENGARUH PRODUCT QUALITY, SERVICE QUALITY, PRICE, DAN BRAND IMAGE GIORDANO TERHADAP CUSTOMER SATISFACTION DAN REPURCHASE INTENTION DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-09-19)
The growth of fashion retail in Indonesia is increasingly a lot and this is
supported by the need for clothing in Indonesia are demanding more and more with
the developments of the current fashion that makes a fashion ...
ANALISIS PENGARUH CELEBRITY CREDIBILITY, CELEBRITY ATTRACTIVENESS, CONGRUENCY TERHADAP PURCHASE DECISION DENGAN BRAND IMAGE SEBAGAI VARIABEL INTERVENING PADA PRODUK DAMN! I LOVE INDONESIA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-12-12)
The development of the growing fashion industry also has an effect in
Indonesia. It is also used by celebrities in Indonesia to build their business,
especially in the fashion industry. In addition celebrity using their ...
PENGARUH KUALITAS PRODUK, CITRA MEREK, DAN PROMOSI MELALUI KEPUTUSAN PEMBELIAN TERHADAP KEPUASAN PELANGGAN PADA SAMSUNG GALAXY S4 DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2013-03-01)
The era of globalization as it is today, mobile phones have become a basic
necessity for everyone. Even the functions of this mobile phones not only as a
communication tool, but this function has been shifted as lifestyle ...
PENGARUH ADVERTISEMENT, ENTERTAINMENT, DAN INTERACTION TERHADAP BRAND LOYALTY MELALUI BRAND IMAGE PADA PELANGGAN SHOPEE DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-24)
The development of the Internet in this era has brought tremendous benefits to the
advancement of human civilization. The development of the internet has an impact on various
aspects of life. One area that experienced ...
ANALISIS PENGARUH SERVICE QUALITY, PRICE DAN BRAND IMAGE TERHADAP CUSTOMER LOYALTY MELALUI CUSTOMER SATISFACTION PADA PELANGGAN STARBUCKS DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-08-03)
As modern lifestyle emerges, especially in big cities like Jakarta and
Surabaya, hanging out has become a culture in Indonesia. Living in the cities
ranked as the most stressful ones in Indonesia makes the people highly ...
ANALISIS PENGARUH PERCEIVED QUALITY, BRAND IMAGE DAN BRAND TRUST TERHADAP BRAND LOYALTY KEPADA PELANGGAN APPAREL NIKE DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-01-24)
Business competition in sports is expanding to lifestyle businesses such as Nike
Apparel in Indonesia, especially Surabaya. Companies that develop by creating
variants that combine Sport and Lifestyle more and more. This ...
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT BELI KONSUMEN TERHADAP PRODUK SMARTPHONE SAMSUNG DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-12-03)
Nowadays, technological advances around the world including in
Indonesia has been growing rapidly and this development is supported by
increased and varied human need for technology. One of the technological
developer ...
ANALISA PENGARUH CUSTOMER AUTHENTICITY PERCEPTION TERHADAP BRAND LOYALTY MELALUI BRAND AWARENESS, BRAND IMAGE DAN PERCEIVED QUALITY PADA KONSUMEN D’CAFESERA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-08-02)
Food and beverage industry is currently growing rapidly with the development of the
times, this is of course the impact of increasingly competitive competition in the food and drink
market. So nowadays there is a restaurant ...
THE EFFECT OF BRAND IMAGE, BRAND QUALITY, AND BRAND EXPERIENCE TOWARDS BRAND LOYALTY THROUGH CUSTOMER SATISFACTION ON NIKE APPAREL IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-12-17)
Apparel industry plays a pivotal role in developing countries economy in terms of
revenue generation and job creation. Due to the global sourcing and high level of price
competition, apparel industry is facing a drastic ...