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FAKTOR-FAKTOR YANG MEMPERNGARUHI BRAND LOYALTY PADA WEB AIRASIA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Faculty Of Business School - Department Of Management, 2014-11-27)
Aimed to this study determine the influence of Quality of Information , Security / Privacy , Perceived Risk , Word of Mouth , Good Online Experience , and Brand Name / Brand Reputation against Brand Trust consumer web ...
Faktor-faktor yang Mempengaruhi Brand Loyalty pada Web Airasia di Surabaya
(Pelita Harapan University - Surabaya, 2014-06-01)
Penelitian ini ditujukan untuk mengetahui bagaimana pengaruh Quality of Information, Security/Privacy, Perceived Risk, Word of Mouth, Good Online Experience, dan Brand Name/Reputation terhadap Brand Trust konsumen web ...
PENGARUH BRAND COMMUNICATION DAN SERVICE QUALITY DALAM MEMBANGUN BRAND TRUST DAN BRAND LOYALTY PENGGUNA OPERATOR SELULAR GSM PT. TELKOMSEL DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-02-17)
PT Telkomsel is a market leader in this industry that has many
competitors. With the increasing number of existing competitors, in this research
will be observed that how Telkomsel as a market leader can defend its ...
ANALISIS PENGARUH BRAND EXPERIENCES, TRUST DAN SATISFACTION TERHADAP BRAND LOYALTY AMDK AQUA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-18)
Surabaya as the second biggest city in Indonesia, has been rapidly development and there is no exception either for service or manufacturing companies. This foundation conducted a study to test the effect of brand experiences, ...