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Pengaruh Service Quality, Product Attribute, Brand Image Terhadap Customer Loyalty Melalui Customer Satisfaction (Studi Kasus Pada Taksi Blue Bird Di Surabaya)
(LPPM Universitas Pelita Harapan Surabaya, 2016-12-01)
Seiring dengan berjalannya waktu maka jumlah populasi akan semakin bertambah tiap tahunnya.
Dengan bertambahnya populasi maka akan bertambah juga kepemilikan akan kendaraan bermotor. Sehingga
volume kendaraan bermotor ...
ANALISIS PENGARUH LIFESTYLE, PERCEIVED QUALITY, PERCEIVED SIMILARITY, DAN BRAND IMAGE TERHADAP CUSTOMER LOYALTY PADA PELANGGAN NIKE DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2016-12-30)
In modern times whose activity is very dense, many people who are reluctant to
exercise a variety of reasons. One of the sports equipment that can support the activities
of the sport is to use sports shoes are comfortable ...
PENGARUH BRAND IMAGE, BRAND SERVICE QUALITY DAN BRAND SATISFACTION TERHADAP BRAND TRUST PADA KONSUMEN SERVICE CENTER HONDA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2016-12-02)
Increased sales of Honda products provide an indication of the phenomenon
of brand loyalty Honda car, because it is likely some of the consumers of Honda
cars will not switch to another cars brand. Brand image became one ...
PENGARUH SERVICE QUALITY, PRODUCT ATTRIBUTE, BRAND IMAGE TERHADAP CUSTOMER LOYALTY MELALUI CUSTOMER SATISFACTION (STUDI KASUS PADA TAKSI BLUE BIRD DI SURABAYA)
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2016-01-20)
Over time, the total population will be growing every year. With increasing
population will also increase the ownership of a motor vehicle. So that the volume of motor
vehicles will also increase dramatically. Increased ...