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Now showing items 81-90 of 118
ANALISIS PENGARUH BRAND CONSCIOUSNESS, MATERIALISM, SOCIAL COMPARISON, FASHION INNOVATIVENESS, FASHION INVOLVEMENT TERHADAP PURCHASE INTENT OF LUXURY FASHION GOODS MELALUI ATTITUDE TOWARDS PURCHASING LUXURY FASHION GOODS PADA KONSUMEN MICHAEL KORS DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-12-21)
Fashion becomes a part that cannot be separated from the daily appearance
and style of the individual. The objects used in supporting fashion such as clothes,
bags, and other accessories are not just body covers or as ...
ANALYSIS OF MALL DESIGN, MALL EMPLOYEES AND MALL ATMOSPHERE TOWARDS MALL PATRONAGE THROUGH SELFCONGRUITY, STORE IMAGE, UTILITARIAN VALUE AND HEDONIC VALUE OF GALAXY MALL’S CUSTOMER IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-08-03)
There is relatively stable economic growth over the last 7 years, with the
growth of 5.01% in 2017. Along with the economic development, in terms of
demographic development, Indonesia is also experiencing an increase. ...
PENGARUH TRUSTWORTHINESS DAN CELEBRITY MATCH-UP PRODUCT TERHADAP PURCHASE INTENTION MELALUI BRAND IMAGE PADA KOSMETIK WARDAH DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-01-18)
One of the emerging industries in Indonesia is the cosmetics industry. The
competition of the cosmetic products in Indonesia is also getting tighter because of the many
cosmetic products on the market both products from ...
ANALISIS PENGARUH QUALITY OF PRODUCT, BRAND IMAGE, QUALITY OF SERVICE TERHADAP CUSTOMER TRUST MELALUI CUSTOMER LOYALTY PADA PELANGGAN STARBUCKS COFFEE DI MEDAN
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-09-24)
The development of the food and beverage industry continues to grow
rapidly throughout the world, including in Indonesia. The sector that has
developed in the food and beverage industry in recent years is the coffee ...
Review: Can customer misbehavior be controlled case study of retail industry consumer behavior in indonesia
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-05-28)
THE FACTORS THAT DETERMINE BRAND IMAGE IN THE TOP PRIVATE UNIVERSITY IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-08-02)
Surabaya as the second biggest city in Indonesia has their own
uniqueness especially in education. Many top universities are located in Surabaya
either public or private university. The competition between the ...
ANALISIS PENGARUH FAKTOR-FAKTOR MOTIVASI (SELF DETERMINATION) TERHADAP PROACTIVE BEHAVIOR PADA PEGAWAI NEGERI SIPIL KABUPATEN HALMAHERA BARAT
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-01-14)
Human resources (HR) have an important role as potential drivers of all
company activities. Every company must be able to maintain, maintain and
improve the quality of its HR performance. In order to achieve organizati ...
Turnitin: Increase of Financial Literacy and Entrepreneurship Motivation for Micro, Small, and Medium Enterprises Through Family Education, Formal Education and Social Environment
(Research Journal of Finance and Accounting, 2018-01-01)
ANALISIS CONSUMER INNOVATIVNESS WITH HEDONIC VALUE , UTILITARIAN VALUE TERHADAP CONTINUANCE INTTENTION PADA KONSUMEN “OPPO” DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-07-12)
One of the rising smartphone manufacturers in the Indonesian cellular
market is OPPO. Although including a new competitor in the mobile market, but
OPPO market share is already high. In fact, its sales volume is claimed ...
THE EFFECT OF PERCEIVED QUALITY, PERCEIVED VALUE, PERCEIVED PRICE, BRAND IMAGE, TRUST, AND FAMILIARITY TOWARDS CONSUMERS’ REPURCHASE INTENTION OF IPHONE USER IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-09-20)
The technology and telecommunication industry in Indonesia has grown very rapidly since the 21st
century, not only in Indonesia, but also the whole world is experiencing rapid technological growth. Indonesia
also is one ...