ANALISIS SENGKETA HAK MEREK TERKENAL PHILIP STEIN ANTARA PHILIP STEIN HOLDING. INC MELAWAN KASIM HALIM DALAM PUTUSAN MAHKAMAH AGUNG NOMOR 276 K/PDT.SUSHKI/2014

Abstract

Although the brand has been arranged in such a way in the Act brand, but still a lot of fraud and brand abuse by the perpetrators bad faith. It is of course very detrimental to businesses as they affect the brand owner company's reduced turnover and the loss of public confidence in the consumer, due to unequal quality and quantity of products or services rendered. One of the disputed trademark is famous brand rights disputes between Philip Stein Philip Stein Holding, INC with Kasim Halim. Starting from the Philip Stein Holding, INC will register the brand Philip Stein, Director General of Intellectual Property Rights, must relized that brand Philip Stein has been registered and used by Kasim Halim. Philip Stein Holding, INC parties register a trademark lawsuit over the rights to the Commercial Court at Central Jakarta District Court. Decisions on the level of the first court that the lawsuit Philip Stein Holding, INC refused, and the plaintiff took legal action to the Supreme Court of Cassation that the results reinforce the Supreme Decision at first instance on Decision Number. 276 K / Pdt.Sus-IPR / 2014