Research Paper (Man): Recent submissions
Now showing items 101-120 of 195
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Can Customer Misbehavior Be Controlled? Case study on Retail Industry Consumer Behavior in Indonesia
(Review of Integrative Business and Economics Research, 2017-01-01)Retail industry is one of the fastest growing industries in Indonesia, with Hypermart as one of the biggest retail companies. As it provides consumer goods for large percentage of Indonesians, Hypermart faces intense and ... -
DETERMINACY OF ACTUAL USAGE THROUGH BEHAVIORAL INTENTION CIMB NIAGA AIR ASIA BIG CARD
(SERIALS PUBLICATIONS PVT. LTD. New Delhi, India, 2016-01-01)Since its launched in 2014, the number of CIMB Niaga AirAsia BIG Card’s users increased continually. Now, the number of users has reach millions of consumers. Therefore, this study aims to analyze the effects of perceived ... -
The Development of Operant and Operand Service Quality in Higher Education Sector, based on Service Dominant Logic (A Study on Students of B Accredited Management Study Program in a Private Higher Education Government Agency Region VII in Surabaya)
(Review of Integrative Business and Economics Research, 2016-01-01)Abstract: The education sector is a part of the service industry that has an important role in the development of a country. Higher Education sector has a significant development in the increasing competition in educational ... -
Measuring Customer Perception of Higher Education Brochure Quality: Developing and Validating a Scale
(Social Science & Business Research Network (SSBRN), 2019-07-04)The higher education in Indonesia is divided into two groups, which are Public Universities and Private Universities. The Public Universities are managed by the Research, Technology, and Higher Education Minister of ... -
Building Loyalty through Value: Differences of Rose-colored Glasses for Indonesian Middle Class Mall Visitor
(Social Science & Business Research Network (SSBRN), 2019-07-04)Currently mall has become a lifestyle for Indonesians. This is because the increase of income resulting in the shifting of lifestyle from low to middle and upper class. This change causes the buying behavior of the society ... -
CHEF CELEBRITY RESTAURANT IN INDONESIA: CAN IT STAY IN CONSUMERS’ HEART FOR A LONG TERM?
(International Conference on Management, Business, Social and Humanities Research, 2018-02-14)Players in the restaurant industry of course continue to compete in an effort to win the hearts of consumers. Various ways are done by entrepreneurs to be able to seize up to stay consumer hearted such as with restaurants ... -
How to Create Sustainability for Modern Retail through Private Label: Case Study for Giant Supermarket in Indonesia
(Society of Interdisciplinary Business Research, 2017-07-06)From year to year, modern retail business has changed quite drastically and by that we can see new retail businesses. Nowadays, retail businesses in Indonesia is having a drastic increase and we can know this is happening ... -
Review: Improvement of Indonesia Local Product Sale Value Based On Enthnocentrism Behavior
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27) -
Review: Improvement of Indonesia Local Product Sale Value Based On Enthnocentrism Behavior
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27) -
Review: THE EFFECT OF PRODUCT AWARENESS AND PERCEIVED QUALITY TOWARDS PURCHASE INTENTION THROUGH PERCEIVED RISK AND TRUST ON CUSTOMERS OF INDOMARET AND ALFAMART IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27) -
Review: THE EFFECT OF PRODUCT AWARENESS AND PERCEIVED QUALITY TOWARDS PURCHASE INTENTION THROUGH PERCEIVED RISK AND TRUST ON CUSTOMERS OF INDOMARET AND ALFAMART IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27) -
Review: The Application of Awareness and Acceptability from the 4A’s of Marketing in The Potential Buyer of Green Product
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27) -
Review: The Application of Awareness and Acceptability from the 4A’s of Marketing in The Potential Buyer of Green Product
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27) -
Review: Building Loyalty through Value: Differences of Rose-colored Glasses for Indonesian Middle Class Mall Visitor
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27) -
Review: Building Loyalty through Value: Differences of Rose-colored Glasses for Indonesian Middle Class Mall Visitor
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27) -
Review: Measuring Customer Perception of Higher Education Brochure Quality: Developing and Validating a Scale
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27) -
Review: Measuring Customer Perception of Higher Education Brochure Quality: Developing and Validating a Scale
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27) -
Review: Measuring Customer Perception of Higher Education Brochure Quality: Developing and Validating a Scale
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27) -
Review: Measuring Customer Perception of Higher Education Brochure Quality: Developing and Validating a Scale
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27) -
Review: Building Loyalty through Value: Differences of Rose-colored Glasses for Indonesian Middle Class Mall Visitor
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27)