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ANALISIS TANGGUNG JAWAB SOSIAL PERUSAHAAN TERHADAP CITRA PERUSAHAAN
(Program Studi Entrepreneurship PODOMORO UNIVERSITY, 2018-10-01)
Corporate Social Responsibility (CSR) is often seen as an additional cost to the company, but
actually if implemented properly and sustainably can be used as a new marketing tool for the
company. A proper and sustainable ...
Improvement of Indonesia Local Product Sale Value Based On Enthnocentrism Behavior
(Journal of Marketing and Consumer Research, 2018-01-01)
At a time when competition is getting tighter and financial difficulties, the company is very interested in
consolidating its position in the domestic market. Therefore, many companies in Indonesia insert the motto
"Love ...
The Development of Operant and Operand Service Quality in Higher Education Sector, based on Service Dominant Logic (A Study on Students of B Accredited Management Study Program in a Private Higher Education Government Agency Region VII in Surabaya)
(Review of Integrative Business and Economics Research, 2016-01-01)
Abstract:
The education sector is a part of the service industry that has an important role in the development of a country. Higher Education sector has a significant development in the increasing competition in educational ...
Improvement of Indonesia Local Product Sale Value Based On Enthnocentrism Behavior
(International Institute For Science Technology & Education Accelerating Global Kwnoledge Creation and Sharing, 2018)
At a time when competition is getting tighter and financial difficulties, the company is very interested in
consolidating its position in the domestic market. Therefore, many companies in Indonesia insert the motto
"Love ...
Determinant of Customer-Company Identification (CCID) of Starbucks in Indonesia
(Review of Integrative Business and Economics Research, 2017-04-01)
In recent years, the development of the modern era led to the emergence of wide range
of businesses whose goal is to meet the needs of its customers. Business competition is
causing companies vying to provide a wide ...
Can Customer Misbehavior Be Controlled? Case study on Retail Industry Consumer Behavior in Indonesia
(Review of Integrative Business and Economics Research, 2017-01-01)
Retail industry is one of the fastest growing industries in Indonesia, with Hypermart as
one of the biggest retail companies. As it provides consumer goods for large percentage
of Indonesians, Hypermart faces intense and ...
DETERMINACY OF ACTUAL USAGE THROUGH BEHAVIORAL INTENTION CIMB NIAGA AIR ASIA BIG CARD
(SERIALS PUBLICATIONS PVT. LTD. New Delhi, India, 2016-01-01)
Since its launched in 2014, the number of CIMB Niaga AirAsia BIG Card’s users
increased continually. Now, the number of users has reach millions of consumers. Therefore,
this study aims to analyze the effects of perceived ...
Measuring Organizational Performance: A Case Study of Food Industry SMEs in Surabaya-Indonesia
(International Journal Of Scientific Research And Management, 2017-12-12)
The concept of the Balance Scorecard is premised on the need for financial and non-financial indicators that
enable a holistic measurement of performance of the organization. The food industry in Indonesia is
experiencing ...