Search
Now showing items 1-6 of 6
Creative Ways to create Loyalty for Millenials through Bazaar in Indonesia
(The Mattingley Publishing Co., Inc, 2020-02-28)
Short-term events are called festivals. These events are important for the world of tourism (Chang, 2006). The bazaar has recently become a trendy event and is starting to attract attention. We also know that markets like ...
Acceptance of Technology Innovation Theory in Online Shopping of Travel Agent Customer in Indonesia
(The Mattingley Publishing Co., Inc, 2020-02-28)
The rapid development of the internet has opened up so many opportunities for companies to provide the consumers for something more. In Marketing Aspects, marketers today are more oriented to digital coupons in mobile ...
Strategy of emina cosmetic product to increase purchase intention in Indonesia
(International Journal of Research and Analytical Reviews, 2020-11-01)
In these years, the growth of Indonesian local cosmetic company is getting higher. Many local cosmetics companies that
triumphed in the Indonesian market outperformed cosmetic products from abroad. One brand of local ...
Bank health examination with camel approach to achieve competitive advantage: a case study in. Bank National Nobu, Tbk
(IJRAR, 2020-10-01)
As one of the important pillars in the financial system and economy of a country, banks are required to maintain their health in order to carry out their functions optimally. According to the Law of the Republic of Indonesia ...
How to enhance word of mouth in the era of e-commerce: case study of Tokopedia
(International Journal of Science and Business, 2020-08-12)
In this internet era, companies a racing to provide the best online shopping
experience for their customers. Customer satisfaction is still one of the most
crucial aspect in maintaining customer loyalty for their online ...
The impact of hedonic value and utilitarian value on repurchase intention through attitude toward brand: comparison on Tokopedia and Shopee marketplace
(International Journal of Science and Business, 2020-12-14)
This research evaluates and searching for consumers’ value perspective, either Hedonic or Utilitarian value, on e-commerce platform. One of the most discussed topic in e-commerce is consumer buying behavior and also post ...