Browsing Final Project (man) by Subject "Etude House"
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FACTORS INFLUENCING EFFECTIVE DECISION MAKING OF CONSUMERS IN ETUDE HOUSE SURABAYA (Study on Etude House Consumers in Surabaya)
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2015-11-17)As beauty becomes an important aspect and the industry is growing, Korean cosmetics are trending all over the world with their advanced and developed technology and ingredients. In Southeast Asia, particularly Indonesia, ... -
FACTORS INFLUENCING POST PURCHASE BEHAVIOR OF CONSUMERS IN ETUDE HOUSE SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-09-17)Korean beauty industry has witnessed an unprecedented level of growth that has rarely been seen in any other industry for the past several years. However, the Korean cosmetic industry started to veer off this trajectory ...