Browsing Final Project (man) by Subject "Product Packaging"

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    • DETERMINAN KEPUTUSAN PEMBELIAN PRODUK CHEERS DI SURABAYA 

      LIMANJAYA, LIM HARRY CAHYONO (Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-12-12)
      This thesis is made to understand the impact of product packaging, product quality and word of mouth toward purchase decision of cheers in Surabaya The sample that is being used in thesis is the consumer that has ever ...