Browsing Final Project (man) by Subject "Marketing"

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    • A CASE STUDY ON THE MANAGERIAL ISSUES AT PT X 

      YOSEPHIEN (Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2014-12-04)
      PT X is a big business established several years ago. This business was eventually acquired by a multinational company. This research analyzed the managerial issues at the marketing, production of the packaging, and human ...

    • Pengaruh Kualitas Pelayanan Terhadap Kepuasan Dan Loyalitas Pelanggan (Survey Pada Pelanggan Surabaya Drag Race) 

      Ramadhika, Danar Satrya (Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-08-01)
      Todays, the tight competition in various business sectors such as the services sector can not be avoided anymore. service sector in order to retain customers in order to obtain satisfaction and high loyalty, required a ...