Browsing Final Project (man) by Subject "Word Of Mouth"
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ANALISIS PENGARUH KEMASAN PRODUK , KUALITAS PRODUK , WORD OF MOUTH TERHADAP KEPUTUSAN PEMBELIAN PRODUK TEH BOTOL SOSRO TERHADAP PELANGGAN DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-09-26)This thesis is made to understand the impact of product packaging, product quality and word of mouth toward purchase decision of teh botol sosro in Surabaya The sample that is being used in thesis is the consumer that ... -
Pengaruh Product Quality Terhadap Satisfaction, Trust Dan Loyalty Dalam Membentuk Word Of Mouth Pada Konsumen OS Android Di Surabaya
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2014-11-20)Smartphone is an innovative product that can contain a wide variety of content in it, and there are also features that have been developed from the previous generation to better facilitate the consumers. Smartphones can ...