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THE EFFECT OF FUNCTIONALITY, USABILITY, VALUE FOR MONEY AND VALUE FOR TIME ON CUSTOMER SATISFACTION TOWARDS CUSTOMER LOYALTY OF AIRBNB USERS IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-09-11)
The Economic growth and development in ASEAN has led to urbanization, rising incomes, growing middle class, increases in consumer spending, higher living expectations and changing consumer habits. Better wealth and lifestyles ...
ANALISIS PENGARUH FUNCTIONS, USABILITY, DESIGN, APPLICATIONS, PRICE, CUSTOMER SUPPORT, CORPORATE IMAGE, SWITCHING BARRIER TERHADAP CUSTOMER LOYALTY MELALUI CUSTOMER SATISFACTION PADA PENGGUNA SMARTPHONE XIAOMI DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-09-02)
The development of telecommunications in the world is accelerating
rapidly. Increased number of smartphone users. In today's era smartphones are no
longer considered luxury goods but are considered as goods for every ...