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Now showing items 11-20 of 26
PENGARUH BRAND IMAGE DAN WORD OF MOUTH BLACKBERRY SMARTPHONE TERHADAP MINAT BELI PARA REMAJA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-01-24)
Nowadays, technological advances around the world including in Indonesia has been growing rapidly and this development is supported by increased and varied human need for technology. One of the technological developer ...
ANALISIS PENGARUH PERCEIVED QUALITY DAN PERCEIVED VALUE TERHADAP CUSTOMER LOYALTY PELANGGAN NATASHA SKIN CARE SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-09-19)
Increased purchasing power of Indonesian people is very influential on the business
industries in Indonesia to grow. One of the emerging industries is the beauty industry. The
growth of skin care products provides an ...
ANALISIS PENGARUH LIFESTYLE, PERCEIVED QUALITY, PERCEIVED SIMILARITY, DAN BRAND IMAGE TERHADAP CUSTOMER LOYALTY PADA PELANGGAN NIKE DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2016-12-30)
In modern times whose activity is very dense, many people who are reluctant to
exercise a variety of reasons. One of the sports equipment that can support the activities
of the sport is to use sports shoes are comfortable ...
PENGARUH BRAND IMAGE, BRAND SERVICE QUALITY DAN BRAND SATISFACTION TERHADAP BRAND TRUST PADA KONSUMEN SERVICE CENTER HONDA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2016-12-02)
Increased sales of Honda products provide an indication of the phenomenon
of brand loyalty Honda car, because it is likely some of the consumers of Honda
cars will not switch to another cars brand. Brand image became one ...
ANALISIS PENGARUH QUALITY OF PRODUCT, BRAND IMAGE, QUALITY OF SERVICE TERHADAP CUSTOMER TRUST MELALUI CUSTOMER LOYALTY PADA PELANGGAN STARBUCKS COFFEE DI MEDAN
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-09-24)
The development of the food and beverage industry continues to grow
rapidly throughout the world, including in Indonesia. The sector that has
developed in the food and beverage industry in recent years is the coffee ...
ANALISIS PERBEDAAN BRAND IMAGE TERHADAP MASYARAKAT BERPENDAPATAN MIDDLE UP VS MIDDLE LOW DI SURABAYA (STUDI KASUS BOYBAND SMASH)
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-04-27)
This study aimed to determine whether there are differences in tastes of
the public regarding the brand image of boyband Smash based on income. The
samples used in this study is the city of Surabaya to know about the ...
THE FACTORS THAT DETERMINE BRAND IMAGE IN THE TOP PRIVATE UNIVERSITY IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-08-02)
Surabaya as the second biggest city in Indonesia has their own
uniqueness especially in education. Many top universities are located in Surabaya
either public or private university. The competition between the ...
ANALISIS PENGARUH PERCEIVED QUALITY DAN ADVERTISING MELALUI CUSTOMER SATISFACTION DAN BRAND IMAGE TERHADAP BRAND LOYALTY PELANGGAN FIRST MEDIA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2015-11-25)
Television and internet media industry is one industry that is experiencing rapid development. This is because the need for television and the Internet as a medium of information, entertainment as well as knowledge is very ...
ANALYSIS OF PERCEIVED QUALITY, BRAND IMAGE, AND PERCEIVED VALUE TOWARDS CUSTOMER SATISFACTION ON MAP EMALL IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-11-27)
MAP Emall is an online store created by one the biggest retailer company Mitra
Adi Perkasa (MAP). MAP is the retail group behind numerous notable retail brands in the
food and beverage, lifestyle and sports sectors ...
PENGARUH PRODUCT QUALITY, SERVICE QUALITY, BRAND IMAGE, DAN CUSTOMER SATISFACTION TERHADAP CUSTUMER LOYALTY PADA PEMBELIAN LIPSTIK REVLON DI ACI KOSMETIK BALIKPAPAN
(Universitas Pelita Harapan Surabaya - Department Of Business Scholl - Faculty Of Management, 2014-12-10)
At Modern era like this, cosmetics is the closest thing to the life of society,
especially women's career. The number of cosmetic products that are present in
Indonesia made a tough competition because of foreign cosmetic ...