Final Project (man): Recent submissions
Now showing items 401-420 of 512
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AN ANALYSIS ON THE EFFECTS OF HYPERMART’S LOYALTY PROGRAM ATTRIBUTES ON STORE SATISFACTION AND LOYALTY
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-09)The retail industry is the second largest sector that contributes to Indonesia’s GDP and employment (Bank Indonesia, 2007). Hypermart is one of the many hypermarkets that compete in the retail industry. To compete with ... -
HUBUNGAN REWARD MANAGEMENT SYSTEM TERHADAP MOTIVATION DALAM MENINGKATKAN ORGANIZATION COMMITMENT DI KARYAWAN UNIVERSITAS PELITA HARAPAN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-02-17)Persaingan dalam bidang tenaga kerja membuat organisasi atau perusahaan untuk mengembangkan para pekerja atau karyawan untu dapat memberikan kontribusi untuk bersaing dalam dunia bisnis. Dengan kebutuhan akan pendidikan, ... -
THE RELATIONSHIP OF COMPANY DESCRIPTIVES AND CSR DISCLOSURE OF PUBLICLY-LISTED MANUFACTURING COMPANIES IN INDONESIA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-15)The manufacturing industry is one of the major industries that have been attentive in issues on corporate social responsibility (CSR) and sustainable development. This research was designed to examine the relationship ... -
EFFECT OF SERVICE QUALITY OF PT. XL AXIATA TBK TOWARDS CUSTOMER SATISFACTION TO IMPROVE CUSTOMER LOYALTY IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-09)Telecommunications has been developing since past few decades. In Indonesia, there was a significant increase in the number of mobile phone users. This increase has led to more competition among telecommunications provider ... -
ANALYSIS OF CUSTOMER LOYALTY INFLUENCING FACTORS BASED ON CUSTOMER TYPES ON AQUA BOTTLED WATER IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-14)Having a sustainable competitive advantage is important for a company to survive in the current business environment. Customer loyalty is viewed as one of the main tools to create sustainable competitive advantage. This ... -
PENGARUH KEPERCAYAAN, KUALITAS LAYANAN, NILAI KONSUMEN (NILAI FUNGSIONAL DAN NILAI EMOSIONAL) TERHADAP KEPUASAN PELANGGAN PADA PENGGUNA INTERNET BANKING BCA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-16)Globalization causes business competition become more competitive and the use of technology becomes a mean to help company in winning the competition. Banking industry is one of the companies that faced the effect ... -
ANALISIS PENGARUH BRAND EXPERIENCES, TRUST DAN SATISFACTION TERHADAP BRAND LOYALTY AMDK AQUA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-18)Surabaya as the second biggest city in Indonesia, has been rapidly development and there is no exception either for service or manufacturing companies. This foundation conducted a study to test the effect of brand experiences, ... -
THE INFLUENCE OF SOCIAL MEDIA AND ENGAGEMENT ON BRAND ENGAGEMENT AND WORD OF MOUTH OF AIRASIA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-01)Since its rapid growth within, Word of Mouth occurs all the time with Social Media. Social Media defined to be genuine conversation of people in mutual interest. Word of Mouth in the business is vocal aspect in brand ... -
THE EFFECT OF WORK ENVIRONMENT AND JOB MOTIVATION ON JOB SATISFACTION AND JOB PERFORMANCE IN PT. X
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-08)In the current business environment, the concern of the companies is not only focusing on the products or services produced, but the companies also concern about the employees because it is believed that by focusing also ... -
THE INFLUENCE OF DEVIDEND PREMIUMS ON DEVIDEND PAYMENT DECISION FOR LISTED MANUFACTURING COMPANIES IN INDONESIA STOCK EXCHANGE (2001-20100
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-07)This reseacrh is aimed to investigate whether managers tend to pay the dividend based on the dividend premium or not. The dividend catering theory argues that the decision to pay devidend is driven by investors demand. ... -
THE EFFECT OF SALESPERSON ATTRIBUTES AND PRICING STRATEGIES ON CONSUMER BUYING DECISION IN MATAHARI DEPARTMENT STORE CITY OF TOMORROW SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-14)Understanding consumer buying decision and influencing consumer in the stage of the buying process are critical for a successful retailing strategy. In Indonesia, major concerns regarding retailers’ attempt to influence ... -
ANALISIS PERBEDAAN BRAND IMAGE TERHADAP MASYARAKAT BERPENDAPATAN MIDDLE UP VS MIDDLE LOW DI SURABAYA (STUDI KASUS BOYBAND SMASH)
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-04-27)This study aimed to determine whether there are differences in tastes of the public regarding the brand image of boyband Smash based on income. The samples used in this study is the city of Surabaya to know about the ... -
EMPLOYEES’ PERCEPTIONS ON ORGANIZATIONAL SUPPORT AND AFFECTIVE COMMITMENT TOWARD TURNOVER INTENTION: THE CASE OF TOKO EMAS HARAPAN
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-16)To achieve better performance, organizations should be able to utilize its resources including maximizing the human resource. One of the problems faced by organizations in relation with human resource is high turnover ... -
THE INFLUENCE OF BRAND ASSOCIATION AND SERVICE QUALITY ON CUSTOMER SATISFACTION AND LOYALTY OF AIR ASIA IN SURABAYA YOUNGSTER
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-11)Transportation has become inseparable utility that help people moving from one place to others, especially airplane that allow people to travel to faraway places easily and efficiently. Along the time, the growth of airline ... -
Analisa Pengaruh Iklan Terhadap Kesadaran Merek Dan Persepsi Kualitas Dan Pengaruhnya Terhadap Loyalitas Merek (Studi Pada Merek Coca-Cola)
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-18)Coca-cola, a brand which became the market leader especially in the carbonated drinks market. Since 1891, The Coca-cola Company has grown to become one of the comapnies with high value brand that is ranked sixth on the ... -
ANALISIS PENGARUH SOCIAL MEDIA COMMUNICATION TERHADAP CONSUMER BEHAVIOUR MELALUI CONSUMER MINDSET KERIPIK MAICIH DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-12-03)Teknologi yang semakin maju membawa banyak orang semakin menemukan cara baru kemungkinan untuk berkomunikas, terutama yang ditawarkan oleh internet. Melalui internet cara berkomunikasi individu, organisasi dan seluruh ... -
PENGARUH SERVICE QUALITY, PRICE, WORD OF MOUTH DALAM MEMBANGUN WILLINGNESS TO BUY DAN BUYING DECISION PENGGUNA JASA SAVIOR EVENTS ORGANIZER DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-12-11)Savior Event Organizer is a service company that provides service to handle all the needs in the framework of the implementation of a specific event be it a wedding, gathering and so on. Event Organizer Savior tried merging ... -
Analisis Faktor-Faktor Yang Mempengaruhi Keputusan Pembelian Konsumen Borneo Delight di Samarinda
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-12-05)In the twenty first century, it is common that people always beginning of think practically and easy to use. Especially in food beverages. People always think easy to get, no wasting time and easy to cook. Borneo Delight ... -
ANALISIS PENGARUH UTILITARIAN SHOPPING VALUE DAN HEDONIC SHOPPPING VALUE TERHADAP CUSTOMER SATISFACTION DAN REPURCHASE INTENTION MATAHARI DEPARTMENT STORE DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-12-03)Indoensia is a country that has a large population with per capita income of Indonesia's population continues to increase resulting in increased purchasing power, which in turn impact the growth of retail industry in the ... -
ANALISIS PENGARUH CUSTOMER SATISFACTION, TRUST DAN SWITCHING BARRIER TERHADAP CUSTOMER LOYALTY PENGGUNA TELKOMSEL FLASH DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-12-13)Development of high technology and globalization has carrying a tremendous impact for many people in the world. The rapid exchanges of information, development of information technology is increasingly rapidly, causing ...