Final Project (man): Recent submissions
Now showing items 501-512 of 512
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THE INFLUENCE OF COGNITIVE AND AFFECTIVE IMAGES ON CONSUMERS’ TRUSTWORTHINESS TOWARDS LG AND PANASONIC AIR CONDITIONING PRODUCTS
(Universitas Pelita Harapan Surabaya - Department Of Business Scholl - Faculty Of Management, 2014-12-03)The world is now entering the new era of change, an era that known as the globalization and modernization. Where in the industrial business, these changes brings an intense competition for entrepreneurs. In the other hand, ... -
IMPACT OF CAPITAL AND LABOR ON GDP OF OECD-MEMBER COUNTRIES WITH HIGH AND LOW BROADBAND INFRASTRUCTURE
(Universitas Pelita Harapan Surabaya - Department Of Business Scholl - Faculty Of Management, 2014-12-03)This research has the objective to investigate the effect of capital and labor towards GDP growth. This paper analyses the effect of capital and labor by estimating static fixed effect model and a basic linear dynamic model ... -
PENGARUH PRODUCT QUALITY, SERVICE QUALITY, BRAND IMAGE, DAN CUSTOMER SATISFACTION TERHADAP CUSTUMER LOYALTY PADA PEMBELIAN LIPSTIK REVLON DI ACI KOSMETIK BALIKPAPAN
(Universitas Pelita Harapan Surabaya - Department Of Business Scholl - Faculty Of Management, 2014-12-10)At Modern era like this, cosmetics is the closest thing to the life of society, especially women's career. The number of cosmetic products that are present in Indonesia made a tough competition because of foreign cosmetic ... -
ANALISIS PENGARUH AWARENESS TERHADAP PURCHASE INTENTION MELALUI RISK PERCEPTION, ACCEPTABILITY, AFFORDABILITY, DAN ACCESSIBILITY (STUDI PADA PRODUK FASHION "RUDEMARS" DI SURABAYA)
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2014-12-11)The development of the growing fashion industry also experienced in Indonesia. It is also used by local producers to create a brand in the fashion field. Therefore, this study was conducted to analyze the effect of ... -
ANALISIS PENGARUH VARIABLE CITRA TOKO, KUALITAS LAYANAN, DAN CITRA MEREK PRIVATE LABEL TERHADAP MINAT BELI PRIVATE LABEL DI INDOMARET SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2014-10-17)Modern retail business is one of the businesses that show significant growth. The existence modern retail businesses give us easy access to buy daily needs. One of the modern retail interesting to observe is Indomaret. ... -
THE IMPACT OF BRAND AWARENESS, PACKAGING AND AFFORDABILITY ON BRAND LOYALTY: EVIDENCE FROM JAMOO RESTAURANT ON SHANGRI-LA HOTEL, SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2014-10-21)Nowadays, tight competition occurs in every business sector, including in food industries. Jamoo Restaurant who took place at Shangri-La Hotels really wellknown by people in Surabaya, as one of the restaurant at five ... -
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI FUTURE MISBEHAVIOR INTENTIONS MELALUI PAST CUSTOMER MISBEHAVIOR KONSUMEN AIR ASIA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2014-12-08)Transportation industry is an important industry for the economy of Indonesia because of the industry so there is transportation flow of goods and services. One of the transportation industry that is interesting is the ... -
ANALISIS PENGARUH SERVICE QUALITY, PERCEIVEDVALUE, CUSTOMER SATISFACTION, DAN SWITCHING BARRIES TERHADAP POST-PURCHASE INTENTION TELKOMSEL HALOFIT DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2014-12-12)The development of the telecommunications sector in Indonesia showed a significant increase, especially since 2008, at which time the world is experiencing a global economic crisis. Specific economic sectors transport ... -
THE EFFECTS OF AWARENESS, ACCEPTABILITY, AFFORDABILITY, AND ACCESIBILITY ON THE HABITUAL ACQUISITION BEHAVIOR OF INDOMIE’S CUSTOMERS IN CARREFOUR RUNGKUT SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2014-11-21)As people gettng busier with their activity, people nowadays tend to consuming products that offer less time to consumed. Instant foods have become one of dominant trends in Indonesia. This facts has made a big opportunity ... -
A CASE STUDY ON THE MANAGERIAL ISSUES AT PT X
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2014-12-04)PT X is a big business established several years ago. This business was eventually acquired by a multinational company. This research analyzed the managerial issues at the marketing, production of the packaging, and human ... -
Pengaruh Product Quality Terhadap Satisfaction, Trust Dan Loyalty Dalam Membentuk Word Of Mouth Pada Konsumen OS Android Di Surabaya
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2014-11-20)Smartphone is an innovative product that can contain a wide variety of content in it, and there are also features that have been developed from the previous generation to better facilitate the consumers. Smartphones can ... -
FACTORS AFFECTING CUSTOMERS’ INTENTION TO PURCHASE THE STARBUCKS’ TUMBLER ATGALAXY MALL, SURABAYA
(2014-11-18)One of the important environmental issues is global warming and its impact to everyday living. With this kind of condition, many companies made a product or a program that could attract people to be more concerned of the ...