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ANALISIS PENGARUH KUALITAS PRODUK DAN KUALITAS LAYANAN TERHADAP KEPUASAN KONSUMEN DAPUR 21, UNIVERSITAS PELITA HARAPAN SURABAYA
(Universitas Pelita Harapan - Surabaya, 2012-12-01)
Dapur 21 is a newly established SMEs with the objective to be achieved customer satisfaction. To achieve customer satisfaction, Dapur 21 is always pay attention to quality factors, which are products and services. Problems ...
PENGARUH SERVICE QUALITY DAN CUSTOMER RELATIONSHIP MANAGEMENT TERHADAP CUSTOMER SATISFACTION DALAM MENINGKATKAN REPETITIVE BUYING DI ALEX’S SALON EMBONG KENONGO SURABAYA
(Pelita Harapan University - Surabaya, 2012-12-01)
Penelitian ini dilakukan untuk mengetahui tingkat Repetitive Buying di Alex’s Salon Embong Kenongo dengan menggunakan bantuan alat ukur Service Quality, Customer Relationship Management dan Customer Satisfaction. Alex’s ...