Browsing Theses (Man) by Author "UTOMO, DION DWIPAYANA"
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ANALISIS PENGARUH BAURAN PEMASARAN ECERAN, HARAPAN PELANGGAN DAN STORE IMAGE TERHADAP STORE LOYALTY PADA TOKO BUKU NUSANTARA DI BOJONEGORO
UTOMO, DION DWIPAYANA (Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2012-02-03)Looking at the number of bookstores in Bojonegoro that is getting larger, the competition in that business becomes tighter and more difficult. As a business person in a bookstore in Bojonegoro, the owner of Nusantara ...