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ANALISIS PENGARUH VARIABEL ENVIRONMENTAL CUES, NONENVIRONMENTAL CUES DAN AESTHETIC LABOR TERHADAP BEHAVIORAL INTENTION MELALUI EMOTIONAL RESPONS PADA PELANGGAN RESTORAN DOMICILE KITCHEN LOUNGE DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-12-11)
Indonesia is the fourth most populous country in the world. By 2017 the
total population is about 260 million people with a larger middle class level, so
population density encourages industry growth in the food and ...
PENGARUH OPERANT DAN OPERAND SERVICE QUALITY TERHADAP BEHAVIORAL INTENTION MELALUI CUSTOMER ENGAGEMENT DAN CUSTOMER SATISFACTION (Studi Pada Siswa SMA Swasta Terakreditasi A di Surabaya)
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2016-02-04)
The services sector cannot be separated from education, including
secondary education sector. High School is one of the organizations at the
secondary education sector in Indonesia. Moreover, schools high school continues
to ...
PENGARUH MODEL TAM (TECHNOLOGY ACCEPTANCE MODEL) TERHADAP ACTUAL USAGE MELALUI BEHAVIORAL INTENTION PADA PENGGUNA TRAVELOKA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2016-01-16)
Purchasing online is still to be one way for people to obtain goods and
services in an easy , practical and fast. Traveloka is one of the company who sell
flight ticket and hotel for online. This company is changing the ...
PENGARUH BRAND UNIQUENESS, SELF-EXPRESSIVE, PRESTIGE OF THE BRAND, HEDONIC BRAND, DAN CONSUMER’S EXTRAVERSION TERHADAP BEHAVIORAL INTENTION YANG DIINTERMEDIASI OLEH BRAND PASSION PADA SEPEDA MEREK “AGENT SERIES” DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2011-07-15)
Brand passion can be defined as “a primarily affective, extremely positive attitude toward a specific brand that leads to emotional attachment and influences relevant behavioral factors” (Bauer, 2007). If the consumer can ...