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INFLUENCE OF SERVICE QUALITY, FOOD QUALITY, RESTAURANT AMBIENCE, AND PRICE ON CUSTOMER LOYALTY THROUGH CUSTOMER SATISFACTION AT THE FU YUAN PALACE RESTAURANT IN MEX BUILDING, SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2011-07-07)
The main objectives of this study were to identify attributes that influence customer satisfaction and determine their relationships with customer satisfaction. The variables included in this research are service quality, ...