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PENGARUH ABOVE THE LINE DAN BELOW THE LINE TERHADAP BUYING DECISION MELALUI BUYING INTENTION YANG DIMODERASI COMPETITOR ADVERTISING PADA MOTOR YAMAHA MIO GT DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2014-01-01)
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI PATRONAGE FREQUENCY DALAM INDUSTRI FASTFASHION (STUDI KASUS: SOGO DEPARTMENT STORE DI SURABAYA)
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Magister Management, 2019-12-10)
The fashion industry is growing rapidly in Indonesia. Fashion has an important role in the national economy and is the second largest contributor after culinary in the creative economy sector of Rp. 166 billions of Gross ...
PENGARUH KUALITAS LAYANAN CORPORATE AND PLACEMENT DEPARTMENT TERHADAP LOYALITAS MELALUI SATISFACTION PADA ALUMNI LP3i DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2010-01-01)
Topik yang akan diteliti dalam tesis ini adalah mengenai pengaruh kualitas layanan Corporate and Placement Departement terhadap Loyalitas melalui satisfaction pada alumni LP3i di Surabaya.
Tesis ini bertujuan untuk (1.) ...
THE EFFECT OF PHYSICAL QUALITY, STAFF BEHAVIOR, BRAND IDENTIFICATION AND LIFESTYLE CONGRUENCE TOWARDS BRAND LOYALTY AS MEDIATED BY CUSTOMER SATISFACTION IN STARBUCKS SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-01-31)
In Indonesia the food and beverage industry are producing a great profit for
the Foreign Direct Investment (FDI) in Indonesia. Indonesia’s food and beverage
industry has been totaled to USD $1.5 billion in 2015 as in FDI ...
PENGARUH GOOD CORPORATE GOVERNANCE TERHADAP LEVERAGE DAN PROFITABILITAS PADA PERUSAHAAN PROPERTY DAN REAL ESTATE DI INDONESIA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2015-07-31)
This research is intended to find out the influence of Good Corporate Governance to leverage and profitability of the company. The indicator of assessment for GCG is the size of the audit committee, the size of the board ...
PENGARUH SOCIAL INFLUENCES, PSYCHOLOGICAL FACTORS, DAN PRODUCT ATTRIBUTE CUES TERHADAP PURCHASE INTENTION MELALUI ATTITUDE PADA PRODUK TAS BERMEREK DI SURABAYA
(2011-01-01)
Indonesia has been experiencing a significant growth in economic sectors in
recent years (2008-2010), and Indonesia is also recognized as an emerging market (a
nation with social or business activity in the process of ...
EMPAT ANOMALI MUSIMAN PADA BURSA SAHAM INDONESIA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2012-06-01)
Return adalah alasan mengapa seorang investor melakukan investasi. Salah satu investasi
yang dapat dilakukan adalah investasi pada bursa saham. Menurut Fama (1970), bursa
saham/pasar saham merupakan sebuah pasar yang ...
PENGARUH KUALITAS PRODUK, CITRA MEREK, DAN PROMOSI MELALUI KEPUTUSAN PEMBELIAN TERHADAP KEPUASAN PELANGGAN PADA SAMSUNG GALAXY S4 DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2013-03-01)
The era of globalization as it is today, mobile phones have become a basic
necessity for everyone. Even the functions of this mobile phones not only as a
communication tool, but this function has been shifted as lifestyle ...
PENGARUH KUALITAS LAYANAN, PERCEIVED VALUE TERHADAP KEPUASAN PELANGGAN DAN NIAT PEMBELIAN ULANG PADA HERBALIFE PLAZA SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2014-01-17)
Herbalife began marketing its products in Indonesia in 1998 with the launch of 19 new products. Some excellent products owned by Herbalife like Nutritional Shake Mix, Multivitamin Complex, Personalized Protein Powder , ...
The Influence of SITEQUAL on E-loyalty through Customer E-Satisfaction of Indonesian Airlines Website
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2010-01-01)