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PENGARUH TINDAKAN MERGER DAN AKUISISI TERHADAP BRAND VALUE
(Universitas Pelita Harapan Surabaya - Faculty Of Business School - Department Of Accounting, 2015-07-31)
In 1980’s the flow of merger and acquisition gave a test to accounting
practice. The result was a lot of company that merge had the valuation of their brand
not accurately. With this problem, in 1999 the United Kingdom ...