Browsing Management by Title
Now showing items 517-536 of 853
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THE IMPACT OF BRAND AWARENESS, PACKAGING AND AFFORDABILITY ON BRAND LOYALTY: EVIDENCE FROM JAMOO RESTAURANT ON SHANGRI-LA HOTEL, SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2014-10-21)Nowadays, tight competition occurs in every business sector, including in food industries. Jamoo Restaurant who took place at Shangri-La Hotels really wellknown by people in Surabaya, as one of the restaurant at five ... -
IMPACT OF CAPITAL AND LABOR ON GDP OF OECD-MEMBER COUNTRIES WITH HIGH AND LOW BROADBAND INFRASTRUCTURE
(Universitas Pelita Harapan Surabaya - Department Of Business Scholl - Faculty Of Management, 2014-12-03)This research has the objective to investigate the effect of capital and labor towards GDP growth. This paper analyses the effect of capital and labor by estimating static fixed effect model and a basic linear dynamic model ... -
The impact of hedonic value and utilitarian value on repurchase intention through attitude toward brand: comparison on Tokopedia and Shopee marketplace
(International Journal of Science and Business, 2020-12-14)This research evaluates and searching for consumers’ value perspective, either Hedonic or Utilitarian value, on e-commerce platform. One of the most discussed topic in e-commerce is consumer buying behavior and also post ... -
THE IMPACT OF STRATEGIC PLAN IN OPERATIONAL, FINANCE, AND MANAGEMENT ASPECTS TO IMPROVE THE ORGANIZATIONAL PERFORMANCE OF PT. X IN BALI, INDONESIA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-08-16)The development of the fishing company in Indonesia are very high, this is because of the sea area that Indonesia have is big. As the company was running in the most need material that every people on Earth need, the ... -
The Impact of Work Motivation, Work Engagement, and Job Satisfaction Toward Job Performance in PT. XYZ Surabaya
(European Journal of Business and Management, 2019-07-31)In the competitive business world, companies are focusing on products and services that they provide. Employees need to be allocated as a concern for companies because employees can bring positive and greater advantages ... -
The impact of work motivation, work engagement, and job satisfaction toward job performance in PT. XYZ Surabaya
(European Journal of Business and Management, 2019-07-31)In the competitive business world, companies are focusing on products and services that they provide. Employees need to be allocated as a concern for companies because employees can bring positive and greater advantages ... -
IMPLEMENTATION OF BINARY LOGISTIC REGRESSION ANALYSIS FOR FINANCIAL DISTRESS PREDICTION ON MANUFACTURING FIRMS LISTED IN INDONESIA STOCK EXCHANGE (IDX) PERIOD 2005-2009
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2011-01-01)In today’s complex and ever changing world, business enviroment keeps changing.Dynamic environment will force firms to adapt with it, or else they are going to suffer. Every change affects the capabilities of firm to survive ... -
Improvement of Indonesia Local Product Sale Value Based On Enthnocentrism Behavior
(Journal of Marketing and Consumer Research, 2018-01-01)ABSTRACT At a time when competition is getting tighter and financial difficulties, the company is very interested in consolidating its position in the domestic market. Therefore, many companies in Indonesia insert the ... -
Improvement of Indonesia Local Product Sale Value Based On Enthnocentrism Behavior
(Journal of Marketing and Consumer Research, 2018-01-01)At a time when competition is getting tighter and financial difficulties, the company is very interested in consolidating its position in the domestic market. Therefore, many companies in Indonesia insert the motto "Love ... -
Improvement of Indonesia Local Product Sale Value Based On Enthnocentrism Behavior
(International Institute For Science Technology & Education Accelerating Global Kwnoledge Creation and Sharing, 2018)At a time when competition is getting tighter and financial difficulties, the company is very interested in consolidating its position in the domestic market. Therefore, many companies in Indonesia insert the motto "Love ... -
Incorporating Growth to Value Investing
(International Society for Business Innovation and Technology Management, 2015-03-13)Various investing strategies can basically be classified into two types, namely value investing and growth investing. In value investing investors search for stocks with price less than their intrinsic value. In growth ... -
THE INFLUENCE OF BI RATES, EXCHANGE RATES, EXPORTS, IMPORTS, WORLD GOLD PRICES, AND WORLD OIL PRICES TOWARDS JCI (Case Study on JCI in BEI During the Period 2006-2015)
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2016-07-29)Today the stock market is one economic instrument that is growing rapidly. Stock price index is a measure of the performance of the capital markets. Capital markets have an important role for the economy in a country. ... -
THE INFLUENCE OF BRAND ASSOCIATION AND SERVICE QUALITY ON CUSTOMER SATISFACTION AND LOYALTY OF AIR ASIA IN SURABAYA YOUNGSTER
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-11)Transportation has become inseparable utility that help people moving from one place to others, especially airplane that allow people to travel to faraway places easily and efficiently. Along the time, the growth of airline ... -
The influence of brand awareness, brand image and brand credibility to purchase intention on cosmetic brand Viva cosmetics products in Surabaya
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2021-01-15)The development of the globalization era is increasingly complex and has a major impact on the business growth. Strong brands are assets that can provide added value to companies and consumers. The important role that brand ... -
THE INFLUENCE OF BRANDING PERSPECTIVE AND MONEY ATTITUDES ON COMPULSIVE BUYING BEHAVIOR WITH CREDIT CARD AS THE MODERATOR (Study on Charles & Keith Customers with Credit Card in Surabaya)
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2015-11-25)Relating female fashion and compulsive buying behavior, this study focuses on “Charles & Keith” as the object of research. Charles & Keith is a popular Singaporean brand known for women’s fashion: footwear and accessories ... -
THE INFLUENCE OF CAMEL RATIO (CAPITAL, ASSETS, MANAGEMENT, EARNINGS, LIQUIDITY) AND ALTMAN Z-SCORE TOWARDS THE FINANCIAL PROFITABILITY OF BANKING INDUSTRY
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-08-03)The basic of bank is about trust, whether in collecting money and distributing money. People need to believe and trust that the bank the money will not be misused by bank. Stability in finance and funding is very important ... -
THE INFLUENCE OF COGNITIVE AND AFFECTIVE IMAGES ON CONSUMERS’ TRUSTWORTHINESS TOWARDS LG AND PANASONIC AIR CONDITIONING PRODUCTS
(Universitas Pelita Harapan Surabaya - Department Of Business Scholl - Faculty Of Management, 2014-12-03)The world is now entering the new era of change, an era that known as the globalization and modernization. Where in the industrial business, these changes brings an intense competition for entrepreneurs. In the other hand, ... -
The Influence of Consumers’ Buying Tendencies and Shopping Values toward Shopping Experience Satisfaction at Pasar Atom Surabaya
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-11-30)Despite the rapid development of shopping malls in Surabaya, Pasar Atom still thrives as one of the most crowded shopping places. This encouraged the researcher to identify the reason for Pasar Atom’s success. The researcher ... -
THE INFLUENCE OF COUNTRY OF ORIGIN IMAGE TOWARDS BRAND PERSONALITY AND INTENTION TO PURCHASE ZARA PRODUCTS IN SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-11-30)Companies all over the world are exploring foreign markets for business expansion. With globalization, consumers are presented with a greater array of product choices. Potential product selection includes a higher ... -
THE INFLUENCE OF COUNTRY OF ORIGIN TO PURCHASE INTENTION THROUGH BRAND IMAGE, PERCEIVED PRICE AND PERCEIVED QUALITY ON TOYOTA CAR AT SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2014-01-17)This research purpose are proving the relationship of Country of origin affect brand image, Country of origin affect perceived quality, Country of origin affect perceived price, Perceived quality affect brand image, Perceived ...