Browsing Management by Title
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Acceptance of Technology Innovation Theory in Online Shopping of Travel Agent Customer in Indonesia
(TEST Engineering & Management, 2020-02-28)The rapid development of the internet has opened up so many opportunities for companies to provide the consumers for something more. In Marketing Aspects, marketers today are more oriented to digital coupons in mobile ... -
Acceptance of Technology Innovation Theory in Online Shopping of Travel Agent Customer in Indonesia
(The Mattingley Publishing Co., Inc, 2020-02-28)The rapid development of the internet has opened up so many opportunities for companies to provide the consumers for something more. In Marketing Aspects, marketers today are more oriented to digital coupons in mobile ... -
ANALISA ASOSIASI MEREK, NILAI PRODUK, DAN KUALITAS PELAYANAN, SERTA PENGARUHNYA TERHADAP KEPUASAN DAN KESETIAAN PELANGGAN NIKE DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-05-10)Competition in sports apparel nowadays can be said fairly tight between one brand and another brands, includes a new local brand that start raising. Especially in nowadays, people awareness of their need to exercise is ... -
ANALISA FAKTOR OPERANT DAN OPERAND SERVICE QUALITY TERHADAP CUSTOMER LOYALTY MELALUI CUSTOMER ENGAGEMENT DAN CUSTOMER SATISFACTION PADA KONSUMEN JW MARRIOT DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-08-14)Hotel industry is one of the industry that supports the tourism sector at Surabaya. The number of hotel increasing definitely have a positive impact towards tourism destination to Surabaya, but on the other hand this event ... -
Analisa faktor-faktor yang mempengaruhi customer trust, customer satisfaction dan customer loyalty pada pelanggan Shopee di Surabaya
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2020-09-14)Teknologi yang selalu berkembang dengan pesat membuka peluang bagi perusahaan untuk melakukam perkembangan dalam bisnisnya. Salah satu inovasi teknologi yang paling bermanfaat adalah dalam bidang komunikasi yaitu, internet. ... -
ANALISA FAKTOR-FAKTOR YANG MEMPENGARUHI KEINGINAN UNTUK MENGGUNAKAN TABLET SAMSUNG GALAXY DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-11-28)Nowadays, technological advances around the world including in Indonesia has been growing rapidly and this development is supported by increased and varied human need for technology. One of the technological developer ... -
ANALISA FAKTOR-FAKTOR YANG MEMPENGARUHI MINAT BELI ULANG PADA PRODUK MCDONALD DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-12-10)Globalisasi menyebabkan persaingan yang semakin ketat antara merek asing dan merek lokal, terlebih lagi di jaman sekarang kebutuhan utama dari masyarakat adalah pangan dan juga masyarakat memperlukan sesuatu yang serba ... -
ANALISA PENGARUH CUSTOMER AUTHENTICITY PERCEPTION TERHADAP BRAND LOYALTY MELALUI BRAND AWARENESS, BRAND IMAGE DAN PERCEIVED QUALITY PADA KONSUMEN D’CAFESERA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-08-02)Food and beverage industry is currently growing rapidly with the development of the times, this is of course the impact of increasingly competitive competition in the food and drink market. So nowadays there is a restaurant ... -
ANALISA PENGARUH FOOD QUALITY DAN SERVICE QUALITY TERHADAP REPURCHASE INTENTION MELALUI PERCEIVED VALUE DAN CUSTOMER SATISFACTION PADA KONSUMEN JAMIES ITALIAN KUTA BEACH RESTAURANT DI BALI
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-04-26)Business in Dewata Island is a good choice because in Bali there are so many business opportunities. Restaurants are good business that and have a very good chance in the future. Jamie’s Italian Kuta Beach Restaurant has ... -
Analisa Pengaruh Iklan Terhadap Kesadaran Merek Dan Persepsi Kualitas Dan Pengaruhnya Terhadap Loyalitas Merek (Studi Pada Merek Coca-Cola)
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2012-05-18)Coca-cola, a brand which became the market leader especially in the carbonated drinks market. Since 1891, The Coca-cola Company has grown to become one of the comapnies with high value brand that is ranked sixth on the ... -
ANALISA PENGARUH INSENTIF DAN MOTIVASI KERJA TERHADAP KINERJA KARYAWAN (STUDI PADA KARYAWAN PT. ARTO METAL INTERNASIONAL SIDOARJO)
(Universitas Pelita Harapan Surabaya - Faculty Of Business School - Department Of Management, 2014-11-21)The purpose of this research is to know and explain the significance of the the effect of Incentive Material and Incentive Non Material to Work Motivation. The effect of Incentive Material and Incentive Non Material to the ... -
ANALISA PENGARUH KINERJA PERUSAHAAN TERHADAP NILAI PERUSAHAAN
(Universitas Pelita Harapan Surabaya - Faculty Of Business School - Master Of Management, 2015-04-29)The main ratio of company is to maximize stake holder's wealth. This can be achieved by maximizing the value of company and company performance to be good. For investor, the purpose of investment is to get maximum return ... -
ANALISA PENGARUH KNOWLEDGE OF SPONSOR PRODUCTS, SPORTS ACTIVENESS, SPORT ENTHUSIASM TERHADAP CUSTOMER LOYALTY MELALUI COMMUNITY INVOLVEMENT DAN POSITIVE BRAND OPINION PADA CELEBRITY FITNESS GALAXY MALL DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-11-19)Now a healthy lifestyle has become a trend. Compared to the past, awareness of healthy lifestyle now is very common. In the past, a lot of people do not exercise. This awareness leads them to join many sports activities. ... -
ANALISA PENGARUH OLFACTORY, EXPERIENTIAL MARKETING, SERVICE QUALITY, DAN CUSTOMER SATISFACTION TERHADAP REPURCHASE INTENTIONS PADA PELANGGAN TOUS LES JOURS GALAXY MAL SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2017-07-31)This study aimed to find out the influence of olfactory marketing, experiential marketing, service quality, and customer satisfaction on repurchase intentions of TOUS les JOURS’ (located on Galaxy Mal Surabaya) ... -
ANALISA PENGARUH PERCEIVED BENEFIT DAN PERCEIVED RISK TERHADAP PERCEIVED VALLUE YANG MEMBENTUK INTENTION TO USE PELANGGAN LAZADA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2016-12-13)The growth of Internet users in Indonesia from year to year are increasing. The number of people that connected to the Internet network makes the company in the sale of products and services expand their business into ... -
ANALISA PENGARUH PRODUCT QUALITY, SERVICE QUALITY, PRICE TERHADAP CUSTOMER LOYALTY MELALUI CUSTOMER SATISFACTION PADA PENGGUNA MOBIL HONDA MOBILIO DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Magister Management, 2020-01-06)In 2017 the automotive world will become one of the pillars of the national economy and industry. The contribution of the automotive sector in sustaining the national economy and industry has ranked third. Thus the automotive ... -
Analisa pengaruh quality of product, brand image, dan quality of service terhadap loyalty melalui customer trust pada pelanggan Igor’s Pastry di Surabaya
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2021-01-12)Pada jaman sekarang ini setiap orang mencari cara mudah dan cepat ketika melakukan sesuatu. Masyarakat sekarang yang mementingkan efisiensi waktu selalu mencari opsi lainnya untuk melakukan sesuatu dengan lebih simple ... -
ANALISA PERBEDAAN EFEKTIFITAS INDEKS LQ-45 DAN S&P500 DENGAN METODE MOVING AVERAGE DAN BUY AND HOLD STRATEGY
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2012-01-01)This research aims to analyse effectivity of technical analysis moving average compare to buy and hold strategy on index LQ-45 (as emerging market) and S&P500 (as developed market). Using descriptive approach, this research ... -
Analisi pengaruh dimensi online covenience terhadap customer satisfaction dan behavioral intention pelanggan Tokopedia di Surabaya
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2020-12-18)Perkembangan teknologi di era globalisasi saat ini telah mengalami peningkatan yang begitu cepat dan pesat. Perkembangan teknologi telah mempengaruhi gaya hidup individu ke arah yang lebih modern dengan mengikuti perkembangan ... -
Analisis CAMEL Pada Financial Distress Bank di Indonesia
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2014-02-05)The purpose of this research is to analyze bank financial ratio if affect spread based that give impact to financial distress that affect the health from a bank. The variables which used are 4 financial ratios, CAR, NPL, ...