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The Effect of Technology Acceptance Model (TAM) Variable to Actual Usage through Behavioral Intention in Real Effort to Increase Internet Banking Usage in Indonesia 

Amelia; Ronald (Journal of Marketing and Consumer Research, 2018-01-01)
Banking is one of industry that is currently growing rapidly and of course with the development of information technology is a great opportunity for players in this industry. This great opportunity can be used to further ...
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Improvement of Indonesia Local Product Sale Value Based On Enthnocentrism Behavior 

Ronald; Amelia; Soedibyo, Yolanda (Journal of Marketing and Consumer Research, 2018-01-01)
ABSTRACT At a time when competition is getting tighter and financial difficulties, the company is very interested in consolidating its position in the domestic market. Therefore, many companies in Indonesia insert the ...
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Improvement of Indonesia Local Product Sale Value Based On Enthnocentrism Behavior 

Ronald; Amelia; Soedibyo, Yolanda (Journal of Marketing and Consumer Research, 2018-01-01)
At a time when competition is getting tighter and financial difficulties, the company is very interested in consolidating its position in the domestic market. Therefore, many companies in Indonesia insert the motto "Love ...
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Improvement of Indonesia Local Product Sale Value Based On Enthnocentrism Behavior 

Ronald; Amelia; Soedibyo, Yolanda (International Institute For Science Technology & Education Accelerating Global Kwnoledge Creation and Sharing, 2018)
At a time when competition is getting tighter and financial difficulties, the company is very interested in consolidating its position in the domestic market. Therefore, many companies in Indonesia insert the motto "Love ...

Turnitin: Improvement of Indonesia Local Product Sale Value Based On Enthnocentrism Behavior 

Ronald; Amelia; Soedibyo, Yolanda (Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2018-01-01)

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Amelia (5)
Ronald (5)Soedibyo, Yolanda (4)SubjectEthnocentrism (3)Indonesian Local Cosmetics (3)Purchase Intention (3)Actual Usage (1)Behavioral Intention (1)Compatibility (1)Internet Banking (1)Personal Innovativeness (1)Social Influence (1)... View MoreDate Issued
2018 (5)
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