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ANALISIS PENGARUH KUALITAS PRODUK, HARGA, CITRA TOKO, DAN KUALITAS LAYANAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING PADA TOKO TANJUNG BARU DI MOJOKERTO
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-12-10)
This research is aiming to understand how impact of product quality, price,
store image, and service quality toward customer loyalty with customer satisfaction
as an intervening variable at Tanjung Baru store, Mojokerto.
The ...
PENGARUH PERSEPSI NILAI LOYALITAS, PROGRAM LOYALITAS, CITRA TOKO DAN KEPUASAN PELANGGAN TERHADAP LOYALITAS PELANGGAN ALFAMART TENGGILIS MEJOYO PEMILIK KARTU AKU DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-12-11)
Growth of retail business in Indonesia showed significant figures. In this
case requires retail companies to be able to meet customer needs and adjusts the
customer desires so companies must be able to detect what the ...
Pengaruh Customer Satisfaction dan Perceived Value Terhadap Customer Loyalty Dengan Moderasi Switching Cost Pada Pengguna iPad di Surabaya
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2013-01-01)
Penelitian ini ditujukan untuk mengetahui pengaruh customer satisfaction dan perceived value yang di moderasi oleh switching cost terhadap pengguna iPad di Surabaya. sampel yang digunakan dalam penelitian ini adalah 140 ...
ANALISA ASOSIASI MEREK, NILAI PRODUK, DAN KUALITAS PELAYANAN, SERTA PENGARUHNYA TERHADAP KEPUASAN DAN KESETIAAN PELANGGAN NIKE DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-05-10)
Competition in sports apparel nowadays can be said fairly tight between one brand and another brands, includes a new local brand that start raising. Especially in nowadays, people awareness of their need to exercise is ...
PENGARUH MARKETING MIX TERHADAP CUSTOMER LOYALTY MELALUI CUSTOMER SATISFACTION PADA HOTEL ELMI DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Master Of Management, 2013-05-27)
Marketing mix, customer satisfaction and customer loyalty represent a linear relationship among variables, by giving customer memorable experiences hotel operators can build emotional feelings toward their customers and ...
ANALISIS PENGARUH KUALITAS LAYANAN DAN KONSEP DIRI KONSUMEN TERHADAP LOYALITAS PELANGGAN MELALUI SIKAP KONSUMEN DAN PROSES PEMBELIAN PELANGGAN NATASHA SKIN CARE CABANG KERTAJAYA DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-12-13)
This thesis is addressed to understand how are the impact of service quality and consumer self concept toward customer loyalty of Natasha Skin Care through consumer attitude, purchase decision, and customer satisfaction ...
PENGARUH EXPERIENTIAL MARKETING DAN SERVICE QUALITY TERHADAP CUSTOMER LOYALTY MELALUI CUSTOMER SATISFACTION PADA STARBUCKS DI SURABAYA
(2013-05-27)
Minum kopi sudah menjadi suatu gaya hidup dalam masyarakat. Bertambahnya gerai-gerai coffee house di Surabaya menandakan banyaknya peluang usaha di bisnis tersebut. Bukan hanya pemain lama seperti Starbucks, tetapi banyak ...
ANALISIS FAKTOR-FAKTOR YANG MEMPENGARUHI LOYALITAS PELANGGAN COFFEE TOFFEE JATIM EXPO DI SURABAYA
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-01-01)
Due to expansion of globalization, foods and beverage business still listed as
the highest growth and will continue to evolve. Along the development era, the
lifestyle change, people start looking for a new atmosphere ...