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ANALISIS PENGARUH KUALITAS PRODUK, HARGA, CITRA TOKO, DAN KUALITAS LAYANAN TERHADAP LOYALITAS PELANGGAN DENGAN KEPUASAN PELANGGAN SEBAGAI VARIABEL INTERVENING PADA TOKO TANJUNG BARU DI MOJOKERTO
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2013-12-10)
This research is aiming to understand how impact of product quality, price,
store image, and service quality toward customer loyalty with customer satisfaction
as an intervening variable at Tanjung Baru store, Mojokerto.
The ...
ANALISIS PENGARUH KUALITAS PRODUK, PROMOSI, CITRA TOKO, DAN KUALITAS LAYANAN KEPADA LOYALITAS PELANGGAN MELALUI KEPUASAN PELANGGAN (STUDI KASUS PADA TOKO SUBUR DAN INDOMARET CABANG KARANG PILANG DI SURABAYA)
(Universitas Pelita Harapan Surabaya - Department Of Business Scholl - Faculty Of Management, 2014-12-09)
In the modern world nowadays,, people are given a lot of choice to shopping for supporting their daily needs. This occasion was captured by some enterpreneur to meet the needs of the community, especially by establishing ...