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Now showing items 11-20 of 56
Review: The effect of tam toward actual usage through behavioral intention
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-05-29)
Review: Measuring Customer Perception of Higher Education Brochure Quality: Developing and Validating a Scale
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27)
Review: Creative Ways to create Loyalty for Millenials through Bazaar in Indonesia
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2020-06-05)
WHERE DO BRICK AND MORTAR TRAVEL AGENT CUSTOMERS GO? ACCEPTANCE OF TECHNOLOGY INNOVATION THEORY IN THE CONTEXT OF ONLINE SHOPPING IN INDONESIA
(Researchfora, 2019-10-13)
The rapid development of the internet has opened up so many opportunities for companies to provide the
consumers for something more. In Marketing Aspects, marketers today are more oriented to digital coupons in mobile
phones ...
Building Loyalty through Value: Differences of Rose-colored Glasses for Indonesian Middle Class Mall Visitor
(Social Science & Business Research Network (SSBRN), 2019-07-04)
Currently mall has become a lifestyle for Indonesians. This is because the increase of
income resulting in the shifting of lifestyle from low to middle and upper class. This change
causes the buying behavior of the society ...
Measuring Customer Perception of Higher Education Brochure Quality: Developing and Validating a Scale
(Social Science & Business Research Network (SSBRN), 2019-07-04)
The higher education in Indonesia is divided into two groups, which are
Public Universities and Private Universities. The Public Universities are managed
by the Research, Technology, and Higher Education Minister of ...
The Effect of Technology Acceptance Model (TAM) Variable to Actual Usage through Behavioral Intention in Real Effort to Increase Internet Banking Usage in Indonesia
(Journal of Marketing and Consumer Research, 2018-01-01)
Banking is one of industry that is currently growing rapidly and of course with the development of
information technology is a great opportunity for players in this industry. This great opportunity can be used to
further ...
Review: Creative Ways to create Loyalty for Millenials through Bazaar in Indonesia
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2020-06-05)
Review: Building Loyalty through Value: Differences of Rose-colored Glasses for Indonesian Middle Class Mall Visitor
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-08-27)
Review: Can customer misbehavior be controlled case study of retail industry consumer behavior in indonesia
(Universitas Pelita Harapan Surabaya - Department Of Business School - Faculty Of Management, 2019-05-29)