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Mantaining customer loyalty: case study in Indonesian local cosmetic brand
(Society of Interdisciplinary Business Research, 2020-06-06)
Modern society teaches that outer appearance is the most valuable asset that everyone must
have nowadays. In a society where certain appearances and figures of the face are renowned
for their beauty, women invest a lot ...
Economic creative breakthrough: elevate traditional market repurchase intention in Indonesia
(Society of Interdisciplinary Business Research, 2020-06-06)
Data shows that the distribution of Indonesian retail stores in 2017 is still
dominated by traditional retail stores at 82.3 percent. This proves that traditional
retailers still have room to grow despite having to compete ...